Shooters come here to figure out what to spend their money on. I frequently hear from readers who have bought equipment specifically because it was discussed in my articles, and I am solicited for purchase recommendations on a weekly basis.
Since I wrote the first article in mid 2005, Practical Long-Range Rifle Shooting, Part I - Rifle & Equipment, this site has been a "go-to" resource on the web.
Additionally, I host a gallery of over 24,000 firearm, optics, training, and competition photos, which gets over 1,800,000 page-views per year from 90,000 unique viewers.
As of December 2009, the site is serving over 60,000 privately-sold ad slots per day. According to google analytics, there are 1500 unique visitors per day, with 7800 page-views per day and an average time on site of over 4 minutes. The average click-through rate is about 2%.
This captive audience of practical, tactical, and long-range shooters is ready to spend money and is trying to figure out what to buy. I'd like to help you take advantage of this market through advertising.
Horizontal banner ads are interspersed within articles and provide the header and footer for photo-album pages. Each time a page is served, ads are selected at random to provide impressions. At marginal additional cost, your ad can be targeted specifically to articles and photo albums that are relevant to your product line.
I wasn't satisfied with current ad-management software so I wrote my own to serve the needs of DEMIGODLLC.com, 6mmBR.com, and other similar sites. With a simple link I provide when you initiate your ad account, you can track your ads' performance in real-time, any time you want. Here's what it might look like:
[ click for big version of screen-shot ]
TO PLACE AN AD, email demigodllc@gmail.com.
Exposure: at least 84,000 ad impressions per month (rate for 1 million per year)
Price: $650 yearly or $180 quarterly.
The industry-standard basic banner is an excellent value. Interspersed in articles and at the top and bottom of photo pages, this ad format puts your company's name right in with the content.
Exposure: at least 84,000 ad impressions per month (rate for 1 million per year)
Price: $1000 yearly or $285 quarterly.
The Leaderboard is over twice the size of the regular banner. Interspersed in articles and at the top and bottom of photo pages, this ad format helps your company dominate the content. This is an industry-standard format and your marketing department should already have ads this size.
Same as Plan C but with dedicated article lead spot
Exposure: at least 84,000 ad impressions per month plus your choice of leading article spot (if available)
Price: $400/quarter or $1250/year
Place a Leaderboard at the top of an article of your choice, and it'll lead that article each and every time the article is served. This is a great way to say you are the "Go-To" vendor for that article's subject.